Getting robbed in Amsterdam
Unravel the customer Insights. The brand I choose was Apple. What motivates people to buy a product from Apple? It was my duty to find the customer insights. The report contains 8 visuals which expresses the reason to buy an Apple product.
After finding out why Apple is such a good brand, I wrote an essay how another brand can improve himself. The company Trust got a good look of how they could do better!
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